Valve introduced artificial intelligence disclosure and reporting features to Steam

Valve recently unveiled a major update regarding the management of AI-driven content on Steam. The move comes amid a lively debate around the use of artificial intelligence in the gaming sector. Under the new approach, the company will introduce «an AI disclosure section» in its content operation. This section requires game developers to explain how AI is integrated into their games. Notably, Valve distinguishes between pre-generated AI content and real-time generated content. The latter, in particular, will be closely scrutinized to ensure that no illegal content is being created.
The latter, in particular, will be scrutinized to ensure that no illegal content is being created.
Valve will soon make this information visible on the Steam store page.
One prominent example is «Infestation Origins», a game that faced accusations of using generative AI in its early stages. Valve’s initiative also includes posting information about the game on the Steam store page. This transparency ensures that customers are fully informed about the use of AI in the games they purchase. In addition, Valve is introducing a system for players to report any illegal content found in games with live artificial intelligence.
An initiative that would allow players to report any illegal content found in games with live AI.
The rapid development of generative AI technology has sparked intense debate about the ethical implications of its use in the gaming industry. It’s not just gamers who are concerned: even video game voice actors have concerns, especially in light of SAG-AFTRA’s recent agreement with an AI studio. What’s more, the rise of low-cost games created by artificial intelligence and designed to make a quick profit has become a point of contention, and many of them have appeared on Steam.
Reflecting on its journey, Valve acknowledged that understanding and adapting to AI in games took time. The company expressed regret for the inconvenience caused to developers, but emphasized its willingness not to make hasty decisions in this complex area. Valve’s decision to limit «adult-only» sexual content created with artificial intelligence clearly indicates its cautious stance in navigating the AI landscape.
The company’s decision to restrict «sexual content to adults only» created with artificial intelligence clearly indicates its cautious stance in navigating the AI landscape.