MWC 2025: Xiaomi enters the home appliance market on a global scale
By ForGeeks At MWC 2025, Xiaomi announced that it is expanding its sales of large home appliances to international markets. The Xiaomi brand will now include refrigerators, washers, dryers and air conditioners. Global expansion and competition with Samsung and LG So far, Xiaomi has been competing with Samsung, LG and Bosch in the smartphone, tablet and TV segments, but now the company is entering the home appliance market as well. While Xiaomi is yet to disclose the full list of countries, the appliances are likely to appear in Europe and Southeast Asia. Xiaomi as a new player in the home appliance market With its aggressive pricing policy and wide ecosystem of devices, Xiaomi can seriously compete with global giants. […]
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