Roblox makes it easier to create and sell items for avatars

Roblox announced today that it has relaxed the requirements for uploading, publishing and selling 3D content on the Roblox Marketplace.

Roblox announced that it has relaxed the requirements for uploading, publishing and selling 3D content on the Roblox Marketplace.

The company previously only allowed a small number of people (through an application process) to sell clothing and other avatar accessories. Now, anyone who has passed identity verification, is a Roblox Premium member (at the 1000 or 2200 Robux level), and abides by the community standards and Marketplace rules can sell content.

Opening up opportunities for creativity — is a win not only for creators, but also for users. It’s just the first step in making Marketplace a home for more diverse user expression. With more creators around the world creating items for avatars, users will be able to find 3D things to represent them in the virtual world.

Creators will be able to find 3D things to represent them in the virtual world.
Vice President of Economics Enrico D’Angelo

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Usable content in the form of Roblox games and avatars has been key to the platform’s huge success, and over the years some creators have become multi-millionaires and started their own development studios. Roblox currently has 71 million daily active users, and many of them visit the Marketplace every day. In the first nine months of 2023, players bought 1.6 billion digital fashions and accessories.

At the same time, players bought 1.6 billion digital fashions and accessories.

Roblox also said at this year’s Game Developers Conference in San Francisco that it is working on new artificial intelligence tools to make content creation easier and more accessible to the community.