Xiaomi has announced a major new product launch on February 27th

Xiaomi has officially confirmed a presentation on February 27 at 7:00 p.m. (local time), where the company will unveil its most advanced devices – the Xiaomi 15 Ultra and Xiaomi SU7 Ultra. These products will be the new benchmark for the company in mobile photography and electric vehicles.
The products will be the new benchmark for the company in mobile photography and electric vehicles.
Xiaomi 15 Ultra: Leica cameras and a powerful processor
Xiaomi 15 Ultra will be the brand’s most technologically advanced smartphone yet, offering:
- Flagship Snapdragon 8 Elite chip – maximizing performance and power efficiency.
- Four cameras with Leica optics, including periscopic telephoto lens.
- 200MP sensor with 100x AI zoom – impressive detail at long distances.
- Two-tone body in silver and black design with a massive round camera module.
.
Xiaomi CEO Lei Jun hinted at a pricing increase over the Xiaomi 14 Ultra, which started at 6,499 yuan (~$900).
The Xiaomi 14 Ultra has been launched at 6,499 yuan (~$900).

Xiaomi SU7 Ultra: Electric car with 1,548 hp
Xiaomi SU7 Ultra will be the company’s most expensive product. The main features:
- Three electric motors (V8s+V8s+V6s) with a total output of 1,548 hp
- Run from 0-100 km/h in 1.98 seconds – one of the best figures among electric cars.
- Maximum speed of over 350 km/h.
- Second-generation Kirin battery, providing longer range.
- Design as close as possible to the concept version.

Other new products: the RedmiBook Pro 16 and AI devices
Besides the flagship smartphone and car, Xiaomi will unveil:
- RedmiBook Pro 16 2025 – a laptop with Xiaomi AIPC for AI and synchronization with Apple’s ecosystem.
- Xiaomi Buds 5 Pro – premium headphones.
- Central air conditioner, dual-compartment refrigerator, washer/dryer, and AI speaker.
.

Global Premiere at MWC 2025
After the announcement, the Xiaomi 15 Ultra and SU7 Ultra will be showcased at the MWC 2025 trade show in Barcelona.
Stay tuned for more details on the upcoming Xiaomi flagships!”
The article Xiaomi announces major new product launch on February 27 was first published on ITZine.ru.