Business

Microsoft is shutting down the HoloLens line of business

Microsoft is shutting down the HoloLens line of business

Microsoft is officially discontinuing its HoloLens line of headsets. While the company will continue to support HoloLens 2 through the end of 2027, there will be no more new devices.

Microsoft is officially discontinuing the HoloLens headset line.

Microsoft is getting out of the HoloLens business

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In an interview with The Verge, Microsoft’s vice president of mixed reality Robin Seiler confirmed that the company is discontinuing development of HoloLens. Instead, it will focus on cloud and AI technologies, which will form the basis for the IVAS military platform.

The Verge

Microsoft’s focus will be on cloud and AI technologies, which will form the basis for the IVAS military platform.

«We are abandoning hardware development, but will support HoloLens 2 through 2027. We remain committed to the IVAS program and will focus our efforts on cloud and AI solutions»” Seiler said.

Seiler said.

Microsoft HoloLens

Military contract moves to Anduril

Back in 2021, Microsoft awarded a $21.9 billion contract to the U.S. Army to create augmented reality headsets. The contract now goes entirely to Anduril, and the cloud infrastructure will remain Azure-based.

Anduril

It’s a strategic loss for Microsoft: the HoloLens had potential in both the enterprise and consumer segments, but never became a mainstream product.

What went wrong?

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Despite its ambitious plans, HoloLens ran into a few problems:

  • The departure of former project head Alex Kipman following harassment allegations.
  • Lack of mass demand among consumers.
  • Rumors of competition with Apple Vision Pro that never led to the launch of the new device.

The final blow to the project was the decision to close the HoloLens 2 in October 2024. Now Microsoft is finally withdrawing from the mixed reality headset market.

Microsoft is now finally withdrawing from the mixed reality headset market.

The story Microsoft shuts down HoloLens was first published at ITZine.ru.

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