Yandex Plus and S7 Airlines launched a mini-game with associative maps in Telegram
By ForGeeks
Yandex Plus together with S7 Airlines introduced a mini-game with virtual associative maps in Telegram. The new format allows you to rethink everyday issues, listen to your emotions and look at a situation from a different angle.
How the game works
The project can be launched via Telegram-bot @puteshestvennikam_bot. At the start, the user has access to one of four themes. Before starting, a short onboarding is offered with tips to help focus on the query – from an internal question to a specific life situation.
After selecting a theme, the player is presented with an image that can be interpreted on its own or with the help of hints. For example, a card with a lantern from the Harmony deck reminds: “The past doesn’t prevent you from moving forward – it lights the way. And a card with an old radio from the Path deck symbolizes intuitive knowledge, a return to the roots, or unexpected insight.
Themes and Features
One of the themes was developed together with S7 Airlines and opens the game. It doesn’t have a name like “Travel” or “Vacation” – the developers have left it up to the players to determine where their internal route begins and where an unexpected adventure may end.
*-post-41-1.avif» alt=»» class=»wp-image-301811″/>*-post-43-1.avif» alt=»» class=»wp-image-301812″/>*-post-37-1.avif» alt=»» class=»wp-image-301813″/>“We create products that make our subscribers’ lives more fulfilling and meaningful. Images on images will turn any short pause – on a trip, on vacation or even at work – into an opportunity for self-discovery,” said Natalia Voropaeva, head of options at Yandex Plus.
“We create products that make our subscribers’ lives even more fulfilling.
The mini-game is not limited to a single layout: after completing it, you can choose a new topic, save the result or share it with friends.
Travelers and Yandex Plus
The “Travelers” option in Yandex Plus complements the game. It allows you to get the same number of Plus points and S7 Airlines miles for orders in Yandex services, participate in closed sales of airline tickets and hotels, and choose seats on the plane for free. The option costs 200 rubles per month.
The Yandex Plus subscription unites more than 43 million users and gives access to Kinopoisk, Yandex Music, Yandex Books, Yandex Pay and other services. You can add up to three loved ones with separate accounts and personalized recommendations to your subscription, as well as additional options and special offers from partners.
Yandex Plus is a subscription that lets you add up to three friends with separate accounts and personalized recommendations.
* Owned by Meta, it is recognized as an extremist organization in Russia and its activities are banned.
The Yandex Plus and S7 Airlines launch a mini-game with association cards in Telegram was first published at itzine.ru.
