Tecno launches #ToneProud campaign to combat skin color bias in imaging technology
By ForGeeks Tecno has announced the launch of #ToneProud, a campaign aimed at eliminating skin color bias in imaging technology. In a press release, the company explains that the campaign aims to highlight the diversity of skin tones and introduce users to its proprietary database of 268 different skin tones.
Tecno has announced the launch of #ToneProud.
The campaign is based on the Universal Skin Tone technology that Tecno introduced back last year. The company emphasizes that in today’s world, technology and artificial intelligence are shaping our perceptions, and questions whether smartphones can truly capture “the fullness and beauty of human diversity, especially in regions that often go unnoticed.”
The campaign is based on Tecno’s Universal Skin Tone technology, which it introduced last year.
According to a 2018 study by MIT and Stanford University, many commercial artificial intelligence systems have a bias toward skin tones. One way to fix this problem is to collect scientific data and develop innovative measurement methods that can help better understand such systems.
According to a 2018 study by MIT and Stanford University, AI systems have a bias toward skin tones.
The Tecno campaign involves assigning unique color codes to different skin tones, and anyone can participate by adding their input. The campaign has recruited celebrities from Tecno’s key regions, such as Indonesian singer and composer Anggun, Saudi actress and director Fatima Al-Banawi, Nigerian singer Johnny Drill and Polish actress Ewa Kepys.
The campaign has also attracted celebrities from Tecno’s key regions.
Despite the involvement of celebrities, the protagonists of the campaign are ordinary people. Anyone can go to 268toneproud.com and use their smartphone’s front-facing camera to identify their skin tone in hexadecimal code.
Anybody can go to 268toneproud.com and use their smartphone’s front-facing camera to identify their skin tone.
This result was developed in conjunction with color science experts, allowing Tecno Universal Tone technology to accurately detect, analyze and display skin tones.
It’s important to note that all images taken and submitted through the 268toneproud website will be added to Tecno’s database, helping the company continue to develop AI software for skin color detection.
