Tim Cook confirmed that Apple has been making artificial intelligence for years now

Apple has spent $22.61 billion on research and development through 2023, and CEO Tim Cook has confirmed that some of that spending is related to work on generative artificial intelligence.
Many experts have argued that Apple is lagging behind in AI, particularly because the company doesn’t have a chatbot and can’t respond to queries from tools like Google Bard. However, it appears that AI development at Apple has been underway for years.

Apple’s AI development has been underway for a while now.

According to a report from Reuters, Apple’s rising R&D spending may be linked to the development of artificial intelligence technology. The publication obtained a statement from Apple CEO Tim Cook on the matter.

Apple CEO Tim Cook’s statement on the matter was obtained by Reuters.

«We’ve been doing research on a wide range of AI technologies, including generative AI, for many years. We’re going to continue to invest, innovate and responsibly improve our products using these technologies to help enrich people’s lives» —Cook said. «Obviously, we’re investing heavily, and that’s reflected in the R&D spending that you see»

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In fiscal 2023, Apple spent $22.61 billion on research, up $3.12 billion from the previous year. Apple is rumored to be working on a product similar to ChatGPT, but it may never see the light of day. Mark Gurman speculates that some sort of Apple AI app could arrive in 2024, though Ming-Chi Kuo thinks Apple is even further behind.

An Apple AI app could come in 2024.

Despite these claims and rumors, Apple has already released products powered by advanced machine learning models, such as the iPhone camera, Siri, and others. An update to iOS 17 brings a language transformation model to Autocorrect, which is the same underlying technology used in artificial intelligence chatbots.

An update to iOS 17 brings a language transformation model to Autocorrect, which is the same underlying technology used in artificial intelligence chatbots.

Although Apple may not be announcing SiriGPT anytime soon (if at all), expect more of the company’s advances in this area for all of its platforms. Many speculate that Apple’s next target could be the Xcode developer tool.

And Apple’s next target could be the Xcode developer tool.