iPhone 15 presentation: Apple’s live video broadcast on September 12

The «Apple season» has arrived once again. We can always count on Apple to announce the latest iPhone model in September. This year, the company is expected to unveil a lineup of iPhone 15 models, as well as at least a pair of new Apple Watches during a demonstration that will be streamed live today. Software and services announcements are also expected, and possibly other hardware and accessories. The event is called Wonderlust – Waiting for Wonderlust.

Wonderlust.

Read the text broadcast of the iPhone 15 presentation in Russian

The Apple iPhone 15 announcement event will kick off on Tuesday, September 12, at 8 p.m. Moscow time. You can watch the live stream right here on this page, as well as on Apple’s event website and the company’s YouTube channel. You can also watch the broadcast on any Apple TV or set-top box — just go to the Apple TV+ app to find the live broadcast. When you open the app on Tuesday, information about the event should appear at the very top of the page. This method works even if you’re not subscribed to Apple events.

So you’ll be able to find the live stream on your Apple TV+ app.

As usual, ITZine.ru will be providing live text coverage of the Apple event. We’ll be posting the latest details and analysis from Apple’s headquarters in Cupertino, California, where the event is taking place, in real time. We’ll also have a roundup of all the important devices that Apple announced shortly after the event, and more in-depth coverage of everything Apple-related on the ForGeeks podcast.

We’ll also have more details on the ForGeeks podcast.

Apple has been holding similar September events for a decade now, ever since it unveiled the iPhone 5 in 2012. By now, they’ve become pre-recorded pre-release videos. However, this consistency has made the announcements easier to predict. As with all those streaming commercials, rumors and leaks have already shed light on what’s likely to be announced.

And as with all those streaming commercials, rumors and leaks have already shed light on what’s likely to be announced.

What we expect from Apple’s iPhone 15 presentation

Unless Apple manages to have another exciting thing ready, this week’s event is likely to be more modest than Apple’s last announcement. In June, Apple unveiled its long-awaited Vision Pro mixed reality headset. This was big news for Apple, as it was the first new device category Apple had entered since the release of the Apple Watch. By comparison, the September event will likely feature much more iterative updates to the devices you’d expect Apple to release annually: phones, watches, and possibly AirPods. Expect a lot of buzz about new software updates and how many more M2 chips Apple has crammed into a single M2 chip.

And expect a lot of buzz about new software updates and how many more M2 chips Apple has crammed into a single M2 chip.

The main rumor surrounding the new iPhone — the likely arrival of a USB-C charging port instead of a Lightning connector. Apple has long stuck to its own Lightning connector, which remains an Apple-specific interface used only in its products. Last year, Apple said it would «have to comply» with an EU ruling that personal devices such as phones must use USB-C charging by default. According to Mark Gurman, a noted Apple news visionary, this year could be the year that Apple grudgingly moves to this standard, which is ubiquitous in the rest of the electronics industry.

According to another leak, all models may feature Apple’s Dynamic Island — an expanding widget bubble at the top of the screen that displays notifications and touch controls. Otherwise, the phones will likely behave like the new iPhones. They will come in four or more models at different price levels, some of which may have a titanium body instead of the iPhone’s usual stainless steel.

Other possible announcements include — an updated Apple Watch Ultra, updated AirPods, the release of a new Journal app for iOS, and more details on Apple’s Vision Pro headset. Stay tuned, and we’ll see you on Tuesday morning!”

See you on Tuesday morning!