The iPhone 17 Pro could get 8x zoom and a new Pro camera

Apple is preparing a major camera upgrade for the upcoming iPhone 17 Pro and Pro Max models. This is reported by MacRumors, citing an anonymous tipster. The new features include an increased optical zoom of up to 8x, a separate camera control button, and a redesigned pro shooting app.
Apple is preparing a major update to the camera for the upcoming iPhone 17 Pro and Pro Max models.
Zoom, button and Pro app
The main hardware change will be to the telephoto lens. While the iPhone 16 Pro uses a 5x zoom with a tetraprism lens system, Apple may introduce 8x optical zoom in the next generation. The increased magnification will allegedly be provided by a movable lens capable of providing continuous optical zoom at different focal lengths.
An additional optical zoom lens would be provided by a movable lens capable of providing continuous optical zoom at different focal lengths.
The informant also mentions the appearance of a second camera control button – on the top edge of the device. It will be used for quick access to the camera and related functions. The first control button will remain in place.
The third new feature is an updated camera app for professional use. According to the source, Apple may introduce a Pro version of the app focused on still and video capture. It’s expected to compete with solutions from Halide, Filmic Pro, and other third-party developers.
The source also suggested that it may not be an entirely new app, but rather a redesigned Final Cut Camera with expanded features.
Other rumors: new color and a shifted logo
The informant confirmed some earlier rumors as well – specifically, the addition of a new copper color to the lineup and an offset Apple logo on the back.
The source claims to be referring to a promotional shoot for the new iPhone, allegedly conducted by Slovenian studio Division Film, which has worked with Apple before. However, MacRumors emphasizes that it cannot confirm the veracity of this information.
Focus on the video shoot
Despite the source’s anonymity, his statements echo the direction outlined by Bloomberg analyst Mark Gurman. He previously reported that Apple is increasing its focus on the iPhone’s photo and video capabilities in an effort to attract video bloggers and content creators to the platform. The September presentation is expected to focus on just that theme.
It’s also previously been speculated that the iPhone 17 Pro will feature a 48-megapixel telephoto lens and an improved 24MP TrueDepth front camera.
The iPhone 17 Pro could get 8x zoom and a new Pro camera was first published on ITZine.ru.