Apple unveiled the black version of Watch Ultra 2

At Apple’s «It’s Glowtime» presentation, the company didn’t show off the new Apple Watch Ultra 3 as previously expected, but the company pleased fans with an update to the current version, the Watch Ultra 2. The smart watch is now available in the black titanium case that fans have been waiting for for a long time.
Apple Watch Ultra 3 is now available in a black titanium case.

This decision came as a surprise, as the new colorway was supposed to be released as early as last year. According to rumors, the delay could be due to Apple’s focus on developing innovative health features that take longer to implement. The Apple Watch Ultra 2 in black is an attempt to add a fresh look to the lineup without releasing a new model.
Apple Watch Ultra 2 in black is an attempt to add a fresh look to the lineup without releasing a new model.

The black titanium case gives the watch a more aggressive and premium look, perfect for those who appreciate style and powerful technology in one device. Visually, the update is similar to previous leaks and demonstrates that Apple continues to expand the customization options for its flagship watch, offering more and more options to suit different tastes and needs of users.
And it’s a great way to show that Apple is continuing to expand the customization options for its flagship watch.

With no major changes to the Watch Ultra 2’s functionality, the black case was an important marketing move to draw attention to an existing product. This strategic decision allows Apple to hold audience interest until the new model is released, while simultaneously driving sales of the current version. The new color scheme is expected to be one of the key reasons to upgrade among those looking for a combination of elegance and modern technology.
The black watch costs the same amount – $800. Sales start on September 20.