Apple will show off the iPhone 17 today – here’s how to watch the presentation online

We’re hours away from the big event, Apple’s Awe Dropping presentation: the company will unveil the iPhone 17, Apple Watch Series 11, AirPods Pro 3, as well as the ultra-thin iPhone 17 Air and possibly a second-generation AirTag. The broadcast will be live and will last about an hour to an hour and a half. It starts at 10:00 p.m. PT (8:00 p.m.

Apple Events (official site)

The easiest way is to open the Apple events page. A player with the broadcast will appear there at the appointed time. The quality is usually excellent, and there’s also an “Add to Calendar” feature so you don’t forget the kickoff.

Apple TV

You can also watch via the Apple TV app. There will be a tab in the broadcasts section Apple Event 2025, and you can launch it directly from any Apple device.

YouTube

Apple’s official YouTube channel will also be streaming live. This is handy for those who don’t have Apple devices. Plus there are more options and active chat available on YouTube. You can watch the broadcast right here at itzine.co.uk

Text broadcast of itzine.ru in Russian

We will be broadcasting live in Russian on our website itzine.ru. We’ll start early, and immediately after the presentation we’ll briefly analyze the new products. Join us as early as 19:00 Moscow time.

What to expect from the presentation

• the iPhone 17 lineup (including the iPhone 17 Pro and iPhone 17 Air);
• the new Apple Watch Series 11 and Apple Watch SE 3
• AirPods Pro 3

There’s also the possibility of small surprises, such as an updated Apple TV 4K.